{"product_id":"the-kim-kardashian-principle-why-shameless-sells-by-jeetendr-sehdev","title":"The Kim Kardashian Principle: Why Shameless Sells By Jeetendr Sehdev","description":"\u003cp\u003e\u003cspan class=\"a-text-bold\"\u003eIn the instant\u003cspan\u003e \u003c\/span\u003e\u003c\/span\u003e\u003cspan class=\"a-text-bold a-text-italic\"\u003eNew York Times, Wall Street Journal\u003cspan\u003e \u003c\/span\u003e\u003c\/span\u003e\u003cspan class=\"a-text-bold\"\u003eand\u003c\/span\u003e\u003cspan class=\"a-text-bold a-text-italic\"\u003e\u003cspan\u003e \u003c\/span\u003eWashington Post\u003c\/span\u003e\u003cspan class=\"a-text-bold\"\u003e\u003cspan\u003e \u003c\/span\u003ebestseller, Jeetendr Sehdev inspires people everywhere to learn from the way celebrities engage their fan bases.\u003c\/span\u003e\u003c\/p\u003e\n\u003cp\u003e\u003cspan\u003eIn the space of five years, Jeetendr Sehdev has shaken up the world of entertainment by revealing how social media stars generate more obsession than the Hollywood A-list. What can he teach us about making our own ideas, products, and services break through?\u003c\/span\u003e\u003c\/p\u003e\n\u003cp\u003e\u003cspan\u003eSehdev shows why successful images today–the most famous being Kim Kardashian–are not photoshopped to perfection, but flawed, vulnerable, and in your face. This total transparency generates a level of authenticity that traditional marketing tactics just can’t touch.\u003c\/span\u003e\u003c\/p\u003e\n\u003cp\u003e\u003cspan\u003eFrom YouTube sensations like Jenna Marbles to billionaire tech mogul Elon Musk, \u003c\/span\u003e\u003cspan class=\"a-text-italic\"\u003eThe Kim Kardashian Principle\u003cspan\u003e \u003c\/span\u003e\u003c\/span\u003e\u003cspan\u003ereveals the people, products, and brands that do it best. After all, in a world where a big booty can break the Internet and the president is a reality TV star, self-obsession is a must-have. No posturing, no apologies, and no shying away from the spotlight.\u003c\/span\u003e\u003c\/p\u003e\n\u003cp\u003e\u003cspan class=\"a-text-italic\"\u003eThe Kim Kardashian Principle\u003cspan\u003e \u003c\/span\u003e\u003c\/span\u003e\u003cspan\u003eis a fresh, provocative, and eye-opening guide to understanding why only the boldest and baddest ideas will survive–and how to make sure yours is one of them.\u003c\/span\u003e\u003c\/p\u003e","brand":"Read Room","offers":[{"title":"Paperback","offer_id":59488388808990,"sku":null,"price":250.0,"currency_code":"BDT","in_stock":true},{"title":"Hardcover","offer_id":59488388841758,"sku":null,"price":380.0,"currency_code":"BDT","in_stock":true},{"title":"eBook","offer_id":59488388874526,"sku":null,"price":150.0,"currency_code":"BDT","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/1076\/7515\/6766\/files\/91i5Ws0wEfL._SL1500.jpg?v=1781888338","url":"https:\/\/www.readroombd.com\/products\/the-kim-kardashian-principle-why-shameless-sells-by-jeetendr-sehdev","provider":"Read Room","version":"1.0","type":"link"}