{"product_id":"behavioral-economics-the-basics","title":"Behavioral Economics: The Basics","description":"\u003cp\u003e\u003cspan\u003eBehavioral economics is everywhere – whether used by governments to shape our judgement and decision making, advertisers and marketers to sell products, or even politicians to sell policies, its insights are important and far-reaching.\u003c\/span\u003e\u003c\/p\u003e\n\u003cp\u003e\u003cspan\u003eBehavioral Economics: The Basics is the first book to provide a rigorous yet accessible overview of the growing field that attempts to uncover the psychological processes which mediate all the economic judgements and decisions we make. In seven accessible chapters,\u003c\/span\u003e\u003cspan\u003ethe book answers questions like:\u003c\/span\u003e\u003c\/p\u003e\n\u003cul class=\"a-unordered-list a-vertical\"\u003e\u003c\/ul\u003e\n\u003cp\u003e \u003c\/p\u003e\n\u003cul class=\"a-unordered-list a-vertical\"\u003e\n\u003cli\u003e\u003cspan class=\"a-list-item\"\u003e\u003cspan\u003eWhat is behavioral economics?\u003c\/span\u003e\u003c\/span\u003e\u003c\/li\u003e\n\u003c\/ul\u003e\n\u003cp\u003e \u003c\/p\u003e\n\u003cul class=\"a-unordered-list a-vertical\"\u003e\n\u003cli\u003e\u003cspan class=\"a-list-item\"\u003e\u003cspan\u003eHow does it help us to understand economic behavior?\u003c\/span\u003e\u003c\/span\u003e\u003c\/li\u003e\n\u003c\/ul\u003e\n\u003cp\u003e \u003c\/p\u003e\n\u003cul class=\"a-unordered-list a-vertical\"\u003e\n\u003cli\u003e\u003cspan class=\"a-list-item\"\u003e\u003cspan\u003eWhat does it tell us about how people form judgements and make decisions in their private and public lives?\u003c\/span\u003e\u003c\/span\u003e\u003c\/li\u003e\n\u003c\/ul\u003e\n\u003cp\u003e \u003c\/p\u003e\n\u003cul class=\"a-unordered-list a-vertical\"\u003e\n\u003cli\u003e\u003cspan class=\"a-list-item\"\u003e\u003cspan\u003eWhat does it tell us about the psychological nature of financial catastrophes that afflict our economic system?\u003c\/span\u003e\u003c\/span\u003e\u003c\/li\u003e\n\u003c\/ul\u003e\n\u003cp\u003e\u003cspan\u003eWith recommended further readings throughout, \u003c\/span\u003e\u003cspan class=\"a-text-italic\"\u003eBehavioral Economics: The Basics\u003cspan\u003e \u003c\/span\u003e\u003c\/span\u003e\u003cspan\u003eis essential for all students taking courses in behavioral economics, economic psychology, consumer psychology, microeconomics and game theory, and also for professionals looking for an accessible introduction to the topic.\u003c\/span\u003e\u003c\/p\u003e","brand":"Read Room","offers":[{"title":"Paperback","offer_id":59453716037918,"sku":null,"price":320.0,"currency_code":"BDT","in_stock":true},{"title":"Hardcover","offer_id":59453716070686,"sku":null,"price":450.0,"currency_code":"BDT","in_stock":true},{"title":"eBook","offer_id":59453769154846,"sku":null,"price":150.0,"currency_code":"BDT","in_stock":false}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/1076\/7515\/6766\/files\/7154xRLx1zL._SL1500.jpg?v=1781286745","url":"https:\/\/www.readroombd.com\/products\/behavioral-economics-the-basics","provider":"Read Room","version":"1.0","type":"link"}