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The Middleman Economy: How Brokers, Agents, Dealers, and Everyday Matchmakers Create Value and Profit By Marina Krakovsky
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Marketing Analytics: Data-Driven Techniques with Microsoft Excel by Wayne L. Winston
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Brand Leadership by David A. Aaker & Erich Joachimsthaler
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AI‑Driven Marketing: Harnessing Artificial Intelligence to Personalize Customer Experiences by Karen Noil
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Sales Pitch: How to Craft a Story to Stand Out and Win
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Luxury Selling: Lessons from the World of Luxury in Selling High-Quality Goods and Services to High-Value Clients by Francis Srun
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Marketing 6.0: The Future Is Immersive by Philip Kotler, Hermawan Kartajaya & Iwan Setiawan
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Neuromarketing: Exploring the Brain of the Consumer by Leon Zurawicki
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